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This web site has the following in the homepage, "Somewhere in the Middle Politics 2016." We noticed that the web site also stated " In the Wake of Maria." It also said " Somewhere in the Middle Politics 2016. The Thomas Fire rages off the 101 in Ventura less than 24 hours after it began. Sophie Simon and her father, Stephen Simon hang signs around down Ventura on Saturday in support of fire fighters after the Thomas Fire nearly burned down their home. If they had arrived 30 seconds later our." The header had Hilary Swift as the highest ranking optimized keyword. It is followed by Photojournalist, Photographer, and New York which isn't as ranked as highly as Hilary Swift. The next words hilaryswift.com uses is City. New York Times was included and might not be understood by search parsers.